Who are Jotun?

Who Are Jotun?
Introduction
Jotun is a global leader in protective, marine, and decorative coatings, renowned for its commitment to innovation, sustainability, and quality. With a strong presence in over 100 countries, Jotun provides high-performance coatings designed to protect surfaces in some of the most challenging environments.

As an official distributor of Jotun coatings (uniquely in several territories), New Guard Coatings is proud to supply these industry-leading products to businesses across the United States. In this article, we explore Jotun’s history, expertise, and why their coatings are trusted worldwide.
 
A Legacy of Innovation and Quality
Founded in 1926 in Sandefjord, Norway, Jotun has grown into a globally recognized brand with a strong reputation in industrial, protective, and marine coatings. The company has continually invested in research and development, ensuring its products meet the highest standards for durability, performance, and environmental responsibility.
Jotun operates across four key business segments, although not all of these are available in all territories, with protective and marine coatings the main focus for the US marketplace.
  • Protective Coatings – Designed for industries such as oil and gas, infrastructure, and industrial facilities, offering long-term corrosion protection.
  • Marine Coatings – Trusted by shipowners and operators worldwide to enhance vessel performance and reduce maintenance costs.
  • Decorative Paints – A leading brand in architectural coatings, providing aesthetically pleasing and durable finishes for residential and commercial properties.
  • Powder Coatings – Used in industries like automotive and furniture manufacturing, known for their environmental benefits and superior finish.
Jotun’s Commitment to Sustainability
As sustainability becomes a key focus across industries, Jotun has taken significant steps to develop environmentally responsible coatings. The company prioritizes low-VOC formulations, energy-efficient production, and long-lasting solutions that reduce maintenance and repainting cycles.
For businesses in the United States looking for coatings that balance performance with sustainability, Jotun offers a range of solutions that comply with international environmental standards.
Why Choose Jotun Coatings?
Businesses that rely on high-performance coatings choose Jotun for:
  • Superior Protection – Jotun coatings are engineered to withstand extreme conditions, from offshore structures to industrial facilities.
  • Proven Performance – Backed by nearly a century of research and field experience, Jotun products deliver long-term value.
  • Regulatory Compliance – Jotun coatings meet global and U.S. industry standards, ensuring compliance with safety and environmental regulations.
  • Innovative Technology – From anti-corrosive solutions to self-cleaning coatings, Jotun remains at the forefront of coating technology.
Partnering with New Guard Coatings
At New Guard Coatings, we bring Jotun’s world-class products to businesses across the USA, providing expert advice and tailored solutions. Our extensive industry experience allows us to support clients in selecting the right coatings for their specific needs, ensuring optimal performance and durability.
Whether you require protective coatings for industrial infrastructure, the oil & gas industry, hydrocarbon processing or marine applications, our team is ready to assist in finding the right solution for you.
For more information on Jotun coatings and how they can benefit your business, contact New Guard Coatings today.